Decoration Methods, Simplified: Part II

Jul 17

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we&rsq...

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5 Healthy Tips for Business Trips

Jun 10

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internation...

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Why You Should Be Having More Fun at Work

Mar 30

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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The History of Promotional Products

Feb 07

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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How to Protect Your Business From Hackers

Jan 01

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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How Promo Products Can Tell Your Brand's Story

Dec 03, 2023

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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The Secrets to Attracting Ideal Customers

Nov 18, 2023

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attract...

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6 Things You're Missing out on by Not Using Promotional Products

Nov 10, 2023

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Your Graphic & Web Design Cheat Sheet

May 17, 2023

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top grap...

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16 Ways Color Affects Your Branding and Marketing

May 10, 2023

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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The Best Apps For Organization

Jan 08, 2023

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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How to Put Together an Onboarding Kit

Dec 01, 2022

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t ju...

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Giving Back: The Importance of Corporate Social Responsibility

Oct 10, 2022

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a b...

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How Promo Products Can Make a Lasting Impression

Jul 21, 2022

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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Using Customer Profiles to Find the Perfect Promo Products

Jul 13, 2022

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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5 Ways to Boost Employee Morale

Jun 21, 2022

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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6 Reasons You Need a Company Store

Jun 13, 2022

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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How to Manage the Workload of a Leader

Apr 23, 2022

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym e...

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Corporate Social Responsibility and the Beauty of Giving Back

Apr 15, 2022

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doe...

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3 Things Every Busy Professional Needs

Mar 24, 2022

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 16, 2022

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

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What Millennials Want (And How to Work With Them)

Feb 08, 2022

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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Leading the Workplace: How to Develop Your Leadership Skills

Jan 25, 2022

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position ...

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5 Tips for Boosting Social Media Engagement

Nov 27, 2021

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

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Why You Need Promotional Products

Nov 20, 2021

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Your Product Decorating Questions Answered

Sep 24, 2021

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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6 Books That Every Business Owner Should Read

Jul 28, 2021

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it...

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The Power of Perceived Value

Apr 10, 2021

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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The Power of Promo: Why People Love Freebies

Nov 25, 2020

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get somethin...

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Business Travel: How COVID-19 Changes Everything

Oct 12, 2020

“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the numb...

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Imprint Everything: A Guide to Printing Methods

Sep 13, 2020

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...

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Sustainability & Environmental Responsibility: Why it Matters

Sep 06, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a...

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Why You Should Buy USA-Made

Jun 19, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...

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8 Graphic Design Mistakes to Avoid

Mar 24, 2020

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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5 Simple Tips to Organize and Run Effective Meetings

Feb 24, 2020

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...

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Customer Experience + Branding: The Relationship Goals of Marketing

Dec 22, 2019

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...

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Branding 101: What Makes a Brand Powerful

Dec 07, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Lanyards: Everything You Need to Know

Nov 15, 2019

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

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9 Useful Apps for Sales & Marketing Professionals

Nov 01, 2019

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how...

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Graphic Design Terms Everyone Should Know

Jun 03, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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5 Fail-Proof Ideas for Your Business Instagram

May 27, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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How to Work Smarter, Not Harder

Apr 15, 2019

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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Graphic Design Terms Everyone Should Know

Mar 24, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...

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How to Juggle Work and Life Balance Like a Boss

Mar 17, 2019

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, ...

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5 Invaluable Marketing Books to Help Grow Your Brand

Mar 02, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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Branding 101: Let’s Talk Logos

Jan 18, 2019

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...

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